We worked alongside Ignite Architects to create a unique feature screen for BMW Motorrad Dealership in Wairau Park, Auckland. The result, striking black MDF battens finished with smoked Oak and copper detailing, embracing BMW Motorrad’s tagline ‘Make Life a Ride’.
Featurecraft proudly collaborated with Ignite Architects to enhance the BMW Motorrad Dealership in Wairau Park, Auckland, crafting a unique feature screen that embodies BMW's iconic spirit, “Make Life a Ride.” This architectural centrepiece features meticulously crafted black MDF battens, elegantly finished in smoked Oak, complemented by distinctive copper detailing.
Our custom-crafted solution not only highlights the dealership’s modern aesthetic but also delivers an impactful brand experience for visitors and staff. Each detail was carefully considered, reflecting both the adventurous essence of BMW Motorrad and Featurecraft’s commitment to precision, quality, and innovation.
This bespoke installation demonstrates our expertise in delivering customised, high-quality architectural features tailored specifically to each client’s vision and brand identity. We carefully blended functional design with compelling aesthetics, producing an installation that enhances the dealership's visual impact and sets a bold tone upon entering the showroom.
By partnering closely with the architects, we ensured seamless integration of the feature screen within the overall design, contributing to the dealership’s atmosphere of sophistication and dynamic style. The BMW Motorrad project exemplifies Featurecraft’s dedication to delivering outstanding results, where architectural vision meets precise execution and impeccable craftsmanship.
